The HTML tag is used to highlight text with semantic meaning. It differs from CSS styling by conveying intent to browsers and screen readers, such as marking search results, key points, or notes. 1. It enhances accessibility by being recognized by screen readers. 2. It can improve SEO by helping search engines understand context. 3. It makes HTML more readable and self-documenting. Common use cases include highlighting search terms, emphasizing changes, or marking important sentences. To use it, wrap text in tags and optionally style with CSS for better visual integration. Proper usage includes avoiding overuse, ensuring contrast, and focusing on meaningful highlights to maintain readability and accessibility.
If you want to draw attention to a specific part of your text on a webpage, the HTML <mark></mark>
tag is a straightforward and semantically meaningful way to do it. Unlike using bold or italics just for visual effect, <mark></mark>
tells both browsers and screen readers that the text is highlighted for a reason—like a search result, a key point, or a note.

Why Use <mark></mark>
Instead of Just Styling with CSS?
You might be tempted to just use a <span></span>
with a background color, but <mark></mark>
comes with built-in semantics. That means it’s not just about how it looks—it’s about what it means. For example:
- Screen readers may announce marked text differently
- Search engines could potentially use it to better understand context
- It makes your HTML more readable and self-documenting
So while the visual result might look similar, using <mark></mark>
adds a layer of meaning that plain styling doesn't.

Common Use Cases for <mark></mark>
You don’t need to overuse it, but there are a few practical situations where <mark></mark>
really shines:
- Highlighting search terms in search results pages
- Marking important sentences in long articles
- Calling out changes or additions in a document
- Emphasizing corrections in user-generated content
For example, if someone searches for “HTML tags” on your site and you show results, wrapping that phrase in <mark></mark>
helps them spot it quickly.

How to Use the <mark></mark>
Tag
Using <mark></mark>
is simple. Just wrap the text you want to highlight inside the opening and closing tags:
<p>This is a <mark>highlighted</mark> part of the sentence.</p>
By default, most browsers will display this with a yellow background, but you can customize the appearance with CSS:
mark { background-color: #ffdd00; color: #000; padding: 2px 4px; border-radius: 3px; }
This way, you can make your highlights stand out more or match your site’s design.
Accessibility and SEO Considerations
Accessibility tools do recognize <mark></mark>
, so it's a good idea to use it thoughtfully:
- Don’t overdo it—too many highlights reduce readability
- Avoid using it for decorative purposes only
- Make sure the contrast between text and background is sufficient
From an SEO standpoint, while it’s not a major ranking factor, using semantic HTML helps search engines better understand your content. That can lead to better indexing and richer snippets in search results.
Basically, <mark></mark>
is a small but meaningful tag that can make your content more usable and accessible. It doesn’t take much effort to use it, but it does make a difference when applied appropriately.
The above is the detailed content of The HTML `mark` Tag for Highlighted Text. For more information, please follow other related articles on the PHP Chinese website!

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