OpenAI's growing list of partnerships
OpenAI has announced 30 major partnerships with technology and media companies so far, including three recent agreements with Vox Media, the Atlantic, and the World Association of Newspapers and News Publishers.There’s now a convenient way to monitor
Jun 19, 2025 am 10:58 AM
How to protect deep work time and retain focus as an SEO
For any SEO professional, staying focused and productive can be a challenge.With constant algorithm updates, changing trends and a barrage of emails and notifications, it can feel like you’re always playing catch-up.That’s where deep work sessions co
Jun 19, 2025 am 10:07 AM
Head of Google Search: AI mistakes won't prevent progress
Google will continue advancing AI features despite existing and potential challenges, according to Liz Reid, the company’s head of Search.What it means. In regard to AI in Search, Google will keep taking deliberate risks, conduct thorough testing, an
Jun 18, 2025 am 10:54 AM
Agile SEO: A playbook for online brand management
Have you ever been caught in the whirlwind of a personal or professional SEO project, overwhelmed by its complexities and unsure where to begin or what to focus on? Managing your online presence is crucial in digital marketing, where every view and c
Jun 18, 2025 am 10:21 AM
Google to struggling sites: Focus on your audience, content quality
If your website is struggling to attract organic traffic from Google Search, there are three key areas you should focus on, according to Danny Sullivan, Google’s Search Liaison:Keep producing high-quality content – do what you believe is best for you
Jun 18, 2025 am 10:09 AM
Social search and the future of brand engagement
Traditional search engines like Google, once the uncontested gatekeepers of online discovery, are now sharing the stage with the likes of TikTok, Instagram and Pinterest. These social platforms are becoming new hubs for information discovery. This
Jun 18, 2025 am 09:48 AM
SCAMPER your way to better SEO and content marketing ideas
There is a lot of content out there. And guess what? 99% of it is terrible. Then, there is that 1% of content – the really good to absolutely phenomenal stuff. Sometimes, that is hot news, like the recent Google Search leak, but there are als
Jun 18, 2025 am 09:47 AM
Google Search now supports return policy markup at the organization-level
A year ago, Google introduced support for return policy structured data for merchant listings, and now they are extending this support to the organization level. “Today we’re adding support for return policies at theorganizationlevel as well, which m
Jun 18, 2025 am 09:41 AM
8 SEO concepts explained in business terms
Businesses can easily neglect the optimization of organic traffic. This happens because stakeholders often don’t understand how it works or its impact on company goals.Continue reading and learn how to translate SEO concepts into business terms so yo
Jun 17, 2025 pm 04:24 PM
Repurposing content: How to extend the life of your content assets
Content creation drives marketing success and requires significant investment. You pour hours into crafting blog posts, videos, infographics and more, all designed to engage and convert. However, with the rapid consumption of content, the lif
Jun 17, 2025 pm 04:17 PM
Yelp adds 8 searchable accessibility business attributes
Yelp has today launched eight additional business attributes that you can include on your page to assist individuals with disabilities in finding your local business.The latest attributes. Yelp has introduced the following:Mobility accessibility feat
Jun 17, 2025 pm 03:49 PM
SEO pros and cons of HubSpot vs. WordPress vs. Webflow
I get asked all the time which web platform someone should use. The main options are HubSpot, WordPress and Webflow. Answer the same question a few times, and it’s probably worth spelling out for the masses.Before I explain my approach to answering t
Jun 17, 2025 am 11:58 AM
Multinational SEO vs. multilingual SEO: What's the difference?
On many occasions, multinational SEO and multilingual SEO are used interchangeably when discussing SEO for global websites.Despite their similarities, multinational and multilingual SEO have key differences.Understanding these differences lets you cr
Jun 17, 2025 am 11:52 AM
How to create shareable, link-worthy content in the AI era
In 2023, Google’s Gary Illyes stated that links are no longer the third most important Google ranking factor.Was he lying?A recent study by Internet Marketing Ninjas showed that over 96% of websites in the Top 10 search results have more than 1,000 b
Jun 17, 2025 am 11:49 AM
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