

Apple Lifts iOS Restrictions Allowing Bitcoin, Crypto Payments and NFTs; Ends 30% Apple Tax
May 03, 2025 am 10:14 AMApple Inc., valued at $3 trillion, has lifted its iOS restrictions that previously banned in-app purchases involving Bitcoin and other cryptocurrencies.
Apple Inc. (NASDAQ:AAPL), now valued at $3 trillion, has finally lifted its iOS restrictions that banned in-app purchases of Bitcoin and other crypto assets.
The move will allow crypto payments and NFTs to be processed directly within apps on the Apple App Store.
Moreover, crypto apps will no longer be required to pay the 30% Apple tax on in-app purchases, which could encourage more overt marketing for crypto-related applications.
This change is a significant shift in Apple's stance toward digital assets and is likely to have a substantial impact on the cryptocurrency ecosystem.
Apple's iOS Restrictions on Crypto Apps and the 30% Apple Tax
The news of Apple lifting its iOS restrictions on in-app crypto purchases comes after months of speculation and pressure from the cryptocurrency community.
Previously, Apple's policy prohibited apps from offering crypto payment options or facilitating the buying and selling of digital assets directly within their interfaces.
Instead, users were redirected to web browsers for any cryptocurrency transactions.
Another point of contention was Apple's 30% commission on all in-app purchases, commonly known as the "Apple tax."
This hefty fee applied to any digital goods or services sold through apps on the App Store, posing a significant barrier for crypto apps that might wish to integrate features like NFT marketplaces or tipping functionality.
The Impact on the Crypto Ecosystem
The removal of Apple's iOS restrictions and the reduction in the Apple tax are likely to have several implications for the cryptocurrency ecosystem:
* Increased Adoption of Crypto Payments: With Apple now permitting in-app crypto purchases, developers can easily integrate crypto payment gateways like ChainLink Paymaster or Simplex into their applications.
This development could significantly boost the adoption of cryptocurrencies for everyday payments.
* Launch of NFT Games and Apps: Apple's ban on in-app crypto activity had effectively prevented the launch of NFT games and applications on its platform.
With the restrictions lifted, we can expect to see an influx of NFT-related products and services becoming available on the Apple App Store.
* More Aggressive Marketing Strategies: As crypto apps will no longer be subject to the 30% Apple tax on in-app purchases, they can likely pursue more aggressive marketing strategies to acquire new users.
This shift could lead to a more competitive landscape within the crypto industry.
* Integration of Web3 Services: With the threat of the Apple tax now reduced, there might be more incentives for developers to integrate Web3 services, such as DeFi protocols or dApps, into their applications.
Overall, Apple's decision to modify its policies and become more open to cryptocurrencies is a positive development that could foster innovation and broaden the reach of Web3 technologies.
It will be interesting to observe how this move unfolds and the new applications and services that emerge as a result.
News data source: kdj.com
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