There are three ways to add watermarks in Word: use built-in watermarks, create custom text watermarks, and add image watermarks. First, click "Watermark" in the "Design" tab, and select preset watermarks such as "Draft" or "Confidential" from the built-in library; second, if you need to personalize text, you can set the text content, font, layout and color through "Custom Watermark". Finally, if you need to use company logo or other pictures as watermarks, select "Image Watermark" in "Custom Watermark", import the image and adjust the transparency and size to ensure the readability of the document. In addition, you need to pay attention to the relationship between watermarks and sections, editing restrictions, PDF export settings and mobile version functions.

Adding a watermark in Word is something most people need to do when they want to mark a document as a draft, confidential, or branded with their logo. It's not hard, but if you haven't done it before, it might not be obvious where to start.

How to Insert a Built-in Watermark

Word actually has some built-in watermark options that are super easy to use. This is perfect if you just need something like “Draft” or “Confidential” across the page.

Here's how to do it:

• Go to the Design tab (or Page Layout , depending on your version)
• Click Watermark
• Choose one from the drop-down gallery

You can preview what each look like before selecting. If none of them fit, you can create a custom one — which we'll cover next.

Create a Custom Text Watermark

If the default ones don't cut it, you can customize your own text watermark. That means choosing your own message, font, size, and color.

Steps:

• Still under Design > Watermark , select Custom Watermark
• Choose Text watermark
• Type your desired text (like “Sample” or “Do Not Distribute”)
• Pick font, size, layout (diagonal or centered), and color
• Click OK

This option gives you more control without being too technical. Just keep in mind that lighter colors and diagonal layouts usually look cleaner and don't interfere with reading.

Add an Image as a Watermark (Like a Logo)

Want to watermark with your company logo or a graphic? Word lets you do that too.

How to set it up:

• Again, go to Design > Watermark > Custom Watermark
• This time, pick Picture watermark
• Click Select Picture and choose your image file
• You can scale it and check "Washout" to make it lighter so text stays readable

One thing to watch: image watermarks can sometimes print darker than they appear on screen, especially if the image isn't optimized for this use.

A Few Things to Keep in Mind

There are a few quirks worth knowing:

• Watermarks are tied to sections in Word. If your document has section breaks, the watermark may not show up everywhere unless you apply it consistently.
• You can't edit the watermark directly once applied — you have to re-open the watermark settings to change it.
• PDF exports will include the watermark, but only if the PDF setting allows background printing.

Also, if you're using Word Online or a mobile version, watermark features might be limited or missing entirely.

So yeah, adding a watermark in Word is pretty straightforward once you know where to find the tools. Whether it's a quick label or a branded image, the customization options are flexible enough for most everyday needs.

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